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Access Type

WSU Access

Date of Award

January 2021

Degree Type

Dissertation

Degree Name

Ed.D.

Department

Educational Leadership and Policy

First Advisor

Ben Pogodzinski

Abstract

The purpose of this study was to examine the extent to which colleges and universities incorporate gender-related factors in campus-based alcohol prevention and intervention initiatives tailored to the specific needs of college women. The research for this study was guided by the gender-transformative health promotion framework developed by Greaves et al. (2014). A survey was developed to investigate the following research question: To what extent do colleges and universities incorporate gender-related factors in campus-based alcohol prevention and intervention initiatives for college women?

A quantitative, descriptive research design was used for this study. Chief Student Affairs Officers at 73 colleges and universities in the state of Michigan were the sample target population. This sample was selected using a form of non-probability sampling that was both convenient and purposive. The data collection method for the study was a 22-question online survey which was emailed to participants via the Qualtrics CoreXM survey software package. A total of 15 individuals answered at least some of the survey questions for a response rate of 21%. The statistical method utilized for the majority of survey responses was frequency analysis.

Overall, the results demonstrated that the majority of institutions participating in this survey incorporated gender-related factors in campus-based alcohol prevention and intervention initiatives for college women to at least some level. However, the degree to which gender was addressed and the gender-related elements considered in alcohol programming varied considerably among institutions. While 100% of the respondents indicated that it would be important to develop alcohol initiatives tailored specifically for college women to at least some degree, the results suggested that binge drinking by college women remains a serious concern. Increased attention to the gender-related factors associated with binge drinking among this at-risk group is warranted.

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