Little is known about how a firm decides what type of relationship to develop with a LSP and how the type of arrangement affects the service quality performance. This article proposes a conceptual framework to better understand how shippers decide what type of relationship to develop with a logistics service provider (LSP) within the strategy- structure-performance theoretical framework. A systematic literature review is used to develop a conceptual framework that considers the association between the firm’s strategic perspective on outsourcing and the resulting effect on the alliance structure. The concept of a logistics alliance orientation (LAO) is introduced to examine how the level of the LAO affects the alliance structure. Lastly, the link between the logistics alliance structure (LAS) and service quality performance is explored.
Gligor, David M., & Holcomb, Mary C. (2014). The role of logistics alliance orientation on forming the alliance structure: A conceptual framework. Journal of Transportation Management, 24(2), 45-61. doi: 10.22237/jotm/1388534640