Journal of Transportation Management
Abstract
Since it is widely known that turnover is highest among unsatisfied employees, the authors argue that long haul professional drivers (PDs) and owner operators (OOs) can be retained by using a yearly importance/performance analysis of company drivers. Because qualified drivers are becoming more scarce and difficult to recruit/retain, carriers need to focus on increasing driver retention. In this article, we suggest an Importance/Performance (IP) model which uses an “if then” perspective, relating intention to leave as a function of the PD/OO: IP structure. This model is used to explain the managerial changes that could be made to retain professional drivers and owner operators.
Recommended Citation
Cosenza, Robert M., Southern, Robert Neil, Cosenza, Tracy Anna, & Wilson, Jerry W. (2012). Reducing long distance truck driver’s intention to leave: An analysis of professional drivers and owner operators using importance/performance methods. Journal of Transportation Management, 23(2), 57-70. doi: 10.22237/jotm/1349049900
DOI
10.22237/jotm/1349049900