Article Title

Shippers usage of the internet including e-marketplaces in the trucking industry

Authors

John L. Kent, Southwest Missouri State University
R Stephen Parker, Southwest Missouri State University
Allen D. Schaefer, Southwest Missouri State University

Abstract

The research reported in this manuscript provides insights regarding trucking related e-marketplaces and web-based offerings by truckers. Over 2,000 shippers were surveyed with 420 total responses. Overall, only 7% of shippers were currently utilizing e-marketplaces; however, those that are appear to be satisfied. Shippers ranked tracking, freight posting, and pricing, in that order of importance for trucking web sites.

Recommended Citation

Kent, John L., Parker, R Stephen & Schaefer, Allen D. (2003). Shippers usage of the internet including e-marketplaces in the trucking industry Journal of Transportation Management, 14(1), 22-33. doi: 10.22237/jotm/1049155440

DOI

10.22237/jotm/1049155440