A generalized exponential distribution is considered for analyzing lifetime data; such statistical models are applicable when the observations are available in an ordered manner. This study examines failure censored data, which consist of testing n items and terminating the experiment when a pre-assigned number of items, for example r ( < n), have failed. Due to scale and shape parameters, both have flexibility for analyzing different types of lifetime data. This distribution has increasing, decreasing and a constant hazard rate depending on the shape parameter. This study provides maximum likelihood estimation and uniformly minimum variance unbiased techniques for the estimation of reliability of a component. Numerical computation was conducted on a data set and a comparison of the performance of two different techniques is presented.