Proprietary and syndicate surveys are often used in assessing appeal and initial quality of new vehicles for automobile manufactures. This study discusses the difference between the two types of studies, and proposes a computer simulation based method for checking the appropriateness of the comparisons.
Wang, Daniel X.
"Comparison Of Estimates Of Proprietary And Syndicated Methods In Auto Industry Surveys,"
Journal of Modern Applied Statistical Methods:
1, Article 18.
Available at: http://digitalcommons.wayne.edu/jmasm/vol2/iss1/18